Public Relations and fashion.

Public relations is like fashion. With fashion, you’re trying to make your image more favorable. You dress nicely to impress people, you dress “casually” to keep attention away from yourself, and you dress badly if you’re in a hurry or trying to draw negative attention to yourself. Public relations is used to try and make a company’s image more favorable. Sometimes people use new tactics that don’t always work out – sometimes people use new tactics that do work out in a company’s favor.

Nicki Minaj and Lady Gaga are two examples of people whose fashion choices may work for them, but they wouldn’t work for anyone else (http://www.prdaily.com/Main/Articles/What_can_Lady_Gaga_teach_you_about_PR_8318.aspx). Sometimes the idea of “fashion” can be taken too far. These two women are bold and have come up with new ideas, but this new ideas don’t work out ideally in every situation; in PR– agents can take things too far and give their companies a bad name, or companies can take things too far and make it harder for the PR rep. to keep the companies image looking good.

However, there are new innovations in both fashion and PR that work (http://www.prcouture.com/). In both situations, being bold is a good thing. But what’s more important is being current. Public Relations reps want to talk about what’s happening NOW– what’s going on with the company now and how they’ve transformed and become better. A company doesn’t want their PR rep trying to fix problems they had in the 80s. Also with fashion, it’s important to be “current” or you’re not being fashionable.

2 comments on “Public Relations and fashion.

  1. Jamee, I liked how you related PR to fashion. It makes sense because a lot of Public Relations does have to do with keeping up with the outer appearance. The comparison to PR with celebrity fashion is funny because there are really so many times that you see a celeb who has gone too far, but then sometimes their fashion choice it’s perfectly bold enough. It is important to know the difference when you’re in PR because it is your job to make people happy with the decisions you make for the company. Cool idea!

  2. Hello, the PR and fashion comparison was great, and your examples fit in very well. When you look at it everyone have to keep up with an image that will either make or break you but it was overall a good point.

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